Working on the foundations, to build an empire with TrustATrader
400%
Organic traffic growth across all search engines
47%
Increase in social media followers
210%
Growth in positive online reviews
TrustATrader.com are a leading UK directory for tradespeople across the country. TrustATrader provide UK consumers with fully vetted tradespeople, showcasing the best plumbers, builders and more from over 1000 different trades. As one of the largest trade directories in the world, it’s a directory that has built its brand on trust and honesty.
Since 2005 TrustATrader’ goal is to get the best traders from across the country to create everything from amazing builds to bespoke creations for around the home. TrustATrader works hard each day to help eliminate the risk of hiring a cowboy builder and to showcase the amazing talent of their skilled tradespeople.
The video just below on the right, narrated by David Walliams is one of TrustATrader’s first TV advertisements which was featured on ITV. The advert promotes TrustATrader’s services and explains how finding a trusted tradesperson can be helpful for any job around the home. Using a rogue trader could be devastating for your home too!
Search Engine Optimisation
Ensuring each trade is showcased organically is key to organic growth. Our team put together a solid strategy that focused not only on page optimisation but authority building through effective link building also.
We also supported the new website which was recently launched, focusing on high end technical SEO elements to make sure the website was future proof. What have you done? We ensured that every page was index-able and linked internally so that the authority the website already had, would filter down to deeper pages.
The Strategy
Taking an established brand and improving statistics is no easy feat. With such a large challenge ahead of us, we put together a full-scale strategy, which ensured that every base was covered. To sum this up, we worked on the following:
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Run My Free SEO ReportWhat our clients say
“Victory Digital has been a huge help in building the performance of TrustATrader.com in the search engines through a combination of carefully planned/optimised website content and effective management of targeted PPC campaigns.”
Gary McEwen
MD, TrustATrader.com
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