Like much of digital marketing, the art of creating social media ads extends far beyond the quality of the content, although that is, of course, one important factor. In order to be seen and to reap rewards, social media ads need to be seen. And that is where we come in. Too many agencies knock together a one-platform-fits-all social media ad strategy that fails to recognise the nuances of each different platform. This means that while one ad might gain traction on one social media platform, it could be having a negative impact on another. Our social media services include a deep understanding of not just the client, but each platform and how their audience interacts within those platforms. By taking this tailored approach we can get the right message to our customers, in a language that they understand, at a time that suits them. The result? Increased visibility and, crucially, increased return on investment.
Creative Social Media Advertising Services
Victory Digital can provide as part of a social media strategy, social media advertisements that are designed to stand out when compared to the crowd. Find out how we can increase your conversions.
Find out moreBook a CallUnderstanding social media ads
Extensive social media skills
As experienced digital marketeers, many of the team at Victory started their days creating social media posts. As the years have progressed, additional platforms have been added and we have developed a deeper understanding of each platform, its strengths, limitations, and how users interact with it. This understanding allows us to get great results for clients who are stuck in a social media rut; our considerable experience in managing intuitive, effective and sustainable social media campaigns speaks for itself. Our range of social media services include management of social media pages and paid advertising; our aim, as always, is to tailor our services to align with our client’s goals and requirements.
Frequently Asked Questions
Which social media platform should I advertise on?
That will depend on your demographics. We typically find that each social media platform will attract different kind of users. So for us, it will be important to understand who your customers are, and which platform would be best to advertise on.
How much do social media ads cost?
This will vary depending on what you are trying to achieve. However the Victory Digital team work smarter and harder to reduce cost for results (instead of just chucking money at things to get a quick turn around).
Why is social media advertising important?
Social media adverts can be really important because you are able to really target your demographics. This can give you a huge benefit as you are placing your product or service right under the nose of your potential customers.
Social media services
The art of social media extends far beyond simply the numbers of likes or followers a post, page or product yields. In a space where people can buy interaction to make the numbers look more favourable, we are about quality over quantity. After all, you could have a million followers, but if only ten people see a post and only one person likes it, you can’t consider yourself a social media success. At Victory, we understand these complexities and we know how to develop a two-way dialogue between our client’s social media platforms and valuable, relevant customers. The social media services that we provide include:
- Content creation
- Account management
- Paid Social
- Reputation management
- Analytics
Benefits of social media
Social media is no longer a choice, it is an expectation. With a host of platforms available, organisations can choose the most appropriate stages for their brand. This could be a mixture of platforms, each of which has its unique benefits and interactions, and each of which requires subtle manipulation to achieve the best results. When done poorly, social media activity yields minimal results. However, successful social media management will lead to increased brand trust, increased customer engagement, and increased traffic to site, all of which will lead to a rise in sales. At Victory we can help you to get the most out of your social media; get in touch to find out more.