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We Go The Extra Mile To Support Our Home Instead Franchise Owners

For over a year now, Victory Digital has been supporting a number of Home Instead franchises to find new clients and CAREGivers. We take the time to listen to our franchises, focusing on ways to develop their marketing strategies through the toughest of times.

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HOME INSTEAD IS ONE OF THE BIGGEST HOME CARE PROVIDERS IN THE UK

Home Instead provides home care, companionship and live in care services to the elderly and vulnerable across the UK. Victory Digital help support head office and numerous local franchises with digital marketing strategies that are designed to increase brand awareness, new clients and CAREGiver applications.

 

For over a year now, Victory Digital has been providing fantastic results for its franchises by working closely with franchise owners. We understand the struggles that many franchise owners have. So we have worked on bespoke solutions to help all of our franchises to grow their business’.

In 2021, we achieved the following statistics for one of our franchises...

36

Newly Recruited CAREGivers

3446

Increase in Google Ad Conversions

251

Increase in Organic Traffic

The current climate....

The current climate in care as a whole has not been easy. We have seen serious national issues with clients, hiring staff all while coping with Covid. Every day, we hear how the care industry is struggling and this is one of the many reasons why we constantly over deliver for our Home Instead franchises.

Over the last year, we have invested more than ever to help aid new clients and CAREGivers for our franchises. We have evolved, and thought out side the box to deliver bespoke strategies that work. We have worked extremely close with our franchises, talking almost daily to find out how they are getting on, if the leads are of a high quality and to plan ahead.

Things don’t look as though they will get easier, but the team here at Victory Digital have been committed to provide support and results for all of our franchises. At the end of the day, we know it’s the results that matter, but we also know that our dedication and commitment is greatly appreciated by everyone.

Large Home Instead Logo
What Makes Us

Different From The Rest

Our Home Instead service offerings have been developed with our franchises in mind. In our experience, every Home Instead franchise is unique, and so each digital marketing strategy and technique should be unique to suit them. We don't save time by doing the same thing over and over, we spend time to work out and fix real problems.

Personalised Service

There is no need to book in a time to speak to our team, we work around you and will always be there when you need us. We spend the time to explain what we are doing, and how we are doing it, so you have the peace of mind that the right things are being worked on, at the right time.

Personalised Dashboard

Do you wonder how your ads are performing? Or if you have received any Google phone calls in a day? Our bespoke client dashboard provides you with all of your digital statistics, all under one bonnet so you can see how well you are performing. We also integrate your dashboard with our task list, so you can see when tasks are scheduled and completed!

Results Driven

At the end of the day, it’s the results that truly matter. This is why we have created bespoke strategies for our franchises. For example, while we focus on bringing in new CAREGivers, we also do additional work on organic positioning, so when the time comes, we can quickly respond with new clients.

Going Above & Beyond

What makes us stand out when compared is our genuine care for your business and services. The team here at Victory often go the extra mile to ensure everything is in place for our franchises. If there is a crisis (such as the recent recruitment shortage) the team have been known to work even harder, and to think outside of the box to ensure that we continue to deliver for you.

What our franchises say about us

I have worked for around 6 months with Cai and Levi at Victory Digital to try to increase our visibility on Google and Facebook. After years of working with other companies who’s efforts were always very variable and something non existent, it was like a breath of fresh air working with Victory. The personal one to one service is fantastic, Cai really gets to know the business and constantly reviews, improves and looks outside of the box for ways to increase our presence to attract new clients and staff. I have 110% trust in Cai and his team that they want our success as much as we do. I would highly recommend Victory Digital to anyone who wishes to increase their on line presence.

Fran SayerHome Instead Cannock

Victory Digital has vastly improved the ability of potential clients to find us digitally, through a combination of PPC advertising, display ads and social media. Their success is very helpfully monitored and displayed on their innovative dashboard.

Bob NicholsonHome Instead Basingstoke

Victory Digital have helped us with providing great leads for CAREGivers and clients. As well as helping to support our team by training them to understand what to look out for. Levi and the team have been amazing through out our time with them.

Vanessa WrightHome Instead Watford

Frequently Asked Questions

What makes Victory Digital different?

We don’t copy and paste strategies with the hope that it might work. Here at Victory we take the time to learn about YOUR business and what you need to help take it to the next level. We don’t like to just chuck money at advertising. Instead, we look at the wider digital marketing specrum to see what we can do to ensure long term, organic growth.

How much do you charge?

Prices will vary depending on the requirements of each client. However we are an hourly based agency, with set prices per digital medium. If you would like to have a chat with us, we can find out your requirements, and price accordingly. Our price guides are competitive with other similar agencies.

Do you have the experience to work with Home Instead franchises?

Absolutely. We have been working with some of our franchises for over a year now. Prior to that, we have industry experience which included building the digital foundations for trustedcare.co.uk. Some of our staff have previously worked in care, so we also have hands on experience with the industry at all levels. This helps us to fully understand what it takes not only to run a business in care, but to advertise it and build within it.

What can I track on the client dashboard?

You can track all major digital marketing tools such as Google Analytics, Ads, Facebook profile, social ads and more! We also include a live feed from our in house task list so you can see what activity is going on with your account. For more information, you can read all about our digital marketing dashboard here.

Just some of our

Proven Service Offerings & Strategies

Keyword Research

We find out what people are searching for, so you can target the right people online.

Social Media

We create and schedule content for our franchises, so they have more time to run their business.

Link Building

We support our franchises with networking events and also website mentions to help aid their brand awareness.

CAREGiver Applications

We have unique strategies that ensure high quality CAREGiver applications that are delivered straight into your Smart Recruiters account.

New Clients

We use numerous methods to ensure that new potential clients come to our Home Instead franchises.

Content Creation

We create bespoke content for our franchises, everything from new service based landing pages, to blog posts and creative imagery.